Offensive “Is This Modest?” Website Objectifies Young Women and Tries to Pass It Off as Helpful
LizBR
Posted on January 10, 2013
I honestly don’t even know where to begin with a website I just discovered.
Is This Modest? is a collection of some of the most judgmental, ridiculous writing I’ve ever encountered on the topic of modesty. I always thought the Rebelution Modesty Survey was pretty bad, but this? This is absurd.
Is This Modest? is full of “advice” for young women who want to be dress modestly. The website is difficult to navigate, but here’s what their about page says they do:
- We present relevant articles on the topic, discussing modesty from religious and practical points of view.
- We have authors that write articles that discuss how to make outfits that seem immodest, modest.
- We show images of outfits and discuss whether or not we find the look or the outfit modest.
- We have an open forum for anyone that has a question.
- We have male and female writers for differences in perspective.
The “open dialog” that ITM claims to make room for people to discuss what modesty looks like. Their range of definitions for modest? “For some, modesty means that they need to wear something that covers all flesh all the time. For others, it means that private parts are kept private, and the clothing choices that are made are on the conservative side.” Wow. What range! What freedom of dialog to interact with ideas within an extremely narrow, limited definition of a term!
They take that perspective and then analyze/criticize photos of young women, deciding if their clothing is appropriate, inappropriate, modest, immodest, causing people to sin, fashionable, unfashionable, good, bad.
It’s basically a religiously-themed burn book where people collect photos of strangers from the internet, post those photos, and then debate amongst themselves just how slutty they think the women in those photos are. Earlier tonight, blogger Rachel Held Evans got into a Twitter discussion with the website about whether or not there are any copyright issues to be raised for the young women who have been unknowingly featured on the site.
How is this okay?
Whether or not there are copyright issues, there are definitely some icky ethical issues being raised here, like whether or not it is okay to take girls’ senior photos and do a “quick review” of whether or not they’re revealing too much by letting the photographer stand above them for a photo. The “quick review” section is full of things that make me feel voyeuristic and uncomfortable, like when an author calls a photo of a young woman on some stairs “borderline modest” because it’s not quite clear whether or not the jeans are “too tight.” Most of these posts are written by a 36-year-old father of five, which adds a whole new level of ewww to the situation. Why is a grown man spending this much time looking at pictures of 17-year-old girls to decide whether the pictures they post on social media are modest enough for his approval? If Chalupa were doing that, I’d be seriously weirded out by his interest in the clothing choices of teenage girls.
The website doesn’t just limit itself to criticizing photos of young women for their perceived modesty or immodesty. It also takes the time to shame women for their clothing choices. At one point, the same author who does the teenager clothing critiques takes the time to ridicule a woman who dared to wear sweatpants to the doctor’s office. They “do nothing for you” is his argument. He said, “The woman coming out of the doctor’s office. . .Her pants were extremely baggy, and just looked awful.”
This is the definition of objectification! Of the real-world male gaze being the most important thing in the world! Why does this young woman who is LEAVING THE DOCTOR’S OFFICE need to look good for you? Why does it matter to you that you think she looks bad? She isn’t dressing for you, dude. She’s dressing for a trip to the doctor! You don’t get a say whether she was dressed for the doctor’s office or the mall or the movies or to pick her kid up from school. It doesn’t matter if you think women in sweatpants look either “dumpy or trampy,” because WOMEN. DON’T. DRESS. FOR. YOU.
By the way, you can’t win with this guy. While sweatpants make you look either trampy or dumpy, leggings are not an option, either. “Frankly, leggings are about as good as if you took a black paint can an painted your legs and called yourself dressed,” our author says. He also wants to ask women who are wearing leggings, “Do you really feel that you have the body to pull them off without looking awful?”
This guy reveals time and time again that this isn’t about modesty for him. It’s about him wanting to control exactly what women wear so that they can be perfectly attractive and acceptable to his preferences, but “safe” enough that he’s not going to to get into trouble for lusting after them.
Maybe I should send him a photo of my jeans and sweater before I leave for work tomorrow to make sure it’s, you know, modest and appropriate and not trampy and not dumpy and not slutty and yet feminine. I’m sure he’s the kind of guy who could also give me some weight loss tips.
Tagged: bodies, feminism, horrible things, modesty

This is gross. Also, I would like to place a wager on how long until the guy who runs it is arrested for … ugh. I don’t even want to finish that sentence. I think he has an unhealthy fascination with young girls and their bodies.
Yikes…it’s just so creepy! There are so many issues with this site! For someone who seems to say in the About section that there is no one standard of modesty, he seems awfully adamant about his own. I just can’t get past the idea of a 36-year-old dude looking so closely at senior portraits for high school students. Messed UP.
CRAZY! Where do you find this stuff?!
Your critique/review of the site is really well done, btw. I seriously wouldn’t know where to begin…
I was looking around a bit on there – there is one senior picture that is deemed a-okay, but it was tweeted out like this: “Senior Pic – There’s a little bit of devil in her angel eyes by paisley pig MInTheGap: Here’s a Senior photo that I … http://t.co/YHyLVbYt“.
There’s a little bit of devil in her angel eyes? This is a person who is deriving great satisfaction (I think sexual satisfaction) with finding the “evil” in every girl (often young girls) and then justifying his own perversions. Ooh, bad girl is baaad. Oooh, she turns him into a monster. Oooh, the devil in her eyes make him hurt so good.
It’s disgusting.
This is typical of the modesty movement. Its isn’t about “keeping your private parts private”, its about what (usually christian) men find pleasing without being over sexual, so women/girls can be appropriately sexualized without ‘causing sin’. We need to seriously exam our culture and why any man feels its his job to critique women’s choice of dress and why these men feel that not only is it fine to objectify women, but its his DUTY to do it.
I’m with all of you. The more I think about this, the more disgusting it seems to me. I barely slept last night because I couldn’t stop thinking about this. I have a history of getting pretty riled up when I read things like this, so not being able to sleep because of something stupid someone said isn’t exactly RARE for me, but it hasn’t happened in a while. This really surpasses a lot of other disturbing things I’ve seen lately.
Part of it is that so much of it is written by this 36-year-old man, like we’ve addressed. Another part is that there are so many women who seem to be praising him, and praising this idea.
Abby, I think you’re right that this is pretty typical of the modesty movement. You know what might be good about this, though? It really feels icky, and not just to those of us who feel very concerned/disgusted when we hear “modesty” thrown around in sexist, problematic ways. It’s going to seem icky to people who are inclined to saying things like, “Yeah, but modesty IS important…”
I’m going to choose to be hopeful that this reveals the nasty underbelly of what Sierra at Patheos calls the Modesty Doctrine.
I’m sorry that I don’t have a better word than “icky” right now.
I think “icky” is a perfectly good choice of words here.
Sometimes things are what they are, huh?
This site seems like an intentionally more twisted version of HotorNot.com from back in the day
It IS icky – IMO there is the underlying context in the modesty movement that women are sex receptacles for men. We are there to look at, be pleasing to look at, be judged be how we look, allowed to be fantasized about; shamed if we don’t live up to expectation, or expose too much. It infuriates me as well too. I feel like there is some strange dichotomy where people are told if you dress in THIS way, only good things will happen to you; but if you dress THAT way…well you’ll just get what you deserve/you asked for it/ he couldn’t control himself.
The modesty movement wants you to believe that dressing in a certain way protects society, men form women and women from men. But I find it so insulting that there’s this predator/pray mentality. Men are more then hypersexual animals that are 1 spaghetti strap away from ‘I cant control myself’.
Reblogged this on My Aim Is True.
Interesting. The site http://isthismodest.com appears to be down and listed as “under construction” now.
Actually, I thought the website provided helpful insight on dressing modestly.